Budget Year / Version:

Program Description

  Web Content and Graphic Management

The four major functions of this program include:

  • Providing creative and technical support to Public Relations, Cable Programming, MC311, and to departments.
  • Developing and overseeing the County's graphic identity program to ensure consistency in the County's printed communication for the public. The program develops printing guidelines for departments in accordance with Administrative Procedure 1-7, Use of the Montgomery County Coat of Arms, Logotype and Emblem, and Public Communication Guide.
  • Managing the growth and activity on the County's website and the MC311 web portal, which involves the development of policies and procedures for adding information to the website, as well as providing a leadership role in internet management.
  • Producing artwork and design services for publications, fliers, decals, exhibits, charts, maps, and other promotional and educational products. Graphic artists provide advice to departments in cost-effective and attractive ways to meet project requirements and objectives.

Program Contacts

Contact Anne Santora of the Office of Public Information at 240.777.6527 or Jane Mukira of the Office of Management and Budget at 240.777.2754 for more information regarding this department's operating budget.


Program Performance Measures

Program Performance MeasuresActual FY18Actual FY19Estimated FY20Target FY21Target FY22
Number of press releases and media advisories posted on website932718890890890
Number of subscribers to county communications6,2948,47110,000
Average open rate for email communications20.6%20.4%22%

Program Budget Changes

FY21 Approved ChangesExpendituresFTEs
FY20 Approved1541991.00
Multi-program adjustments, including negotiated compensation changes, employee benefit changes, changes due to staff turnover, reorganizations, and other budget changes affecting multiple programs.73840.00
FY21 Approved1615831.00